Bright Grey takes its technology to the next level
Friday, 18 July 2008
Bright Grey, the protection specialist arm of the Royal London Group, has designed online software to enhance its e-commerce proposition.It allows software vendors to quickly and easily integrate their systems to Bright Grey's operating system and convert data from external platforms to a common language.This makes full use of information already captured within management systems to obtain quotations and submit applications, thus reducing the need to process the data twice.
Andy Peters, Distribution Director at Bright Grey says:
"The introduction of Bright Grey's new technology will allow more information to be populated in our online application from client databases, reducing the work an adviser has to do to send us business online.
"In recognising that advisers are looking for integrated systems and greater functionality, we are continuing to invest in innovative technology.This not only makes it simpler for advisers to conduct business but also sets us apart from our competitors."
Ian McKenna, Director of the Financial Technology Research Centre (FTRC) says:
"This is an excellent example of how a life office can make it easy for both client management systems and portals to enable advisers to submit business more efficiently. Meeting Treating Customers Fairly obligations means increasing numbers of firms are keeping detailed client records in Client Management systems. Having done this it makes perfect sense to reuse this in the quotation and new business submission process. By publishing their interface Bright Grey are making it easy for all software providers to deliver a better experience to advisers."
The software, built to Origo standards by Bright Grey's in-house team, helps advisers be more efficient by making better use of client information they have already captured.Pre-population of data allows straight through processing, significantly reducing the amount of time it takes intermediaries to submit business and cuts down on mistakes by reducing information that needs to be re-keyed.
For further information please contact:
neil.cameron@brightgrey.com
tel: 0131 247 1677
Notes to Editors
Royal London Group is a specialist financial service provider. Its businesses focus on those sectors of the market which value premium propositions, operating through a number of brands:
*Scottish Life - UK pensions market
*Bright Grey - UK protection market
*Scottish Life International - offshore investment markets
*Scottish Provident International - offshore investment markets
*RLAM - fund management
*RLAS - life and pensions administration
*Fundsdirect / Ascentric - funds supermarket; Wrap Platform
Royal London is one of the stronger life and pension companies in the UK, and has a strong track record for with-profits performance.
Royal London is the largest mutual life and pensions company in the UK with Group funds under management of £32.6 billion. Group businesses serve around three million customers and employ 2,630 people (figures quoted are as at 31 March 2008).